Injured While Creating Content in Buffalo? 

Here’s How to Fight Back

It was an ordinary day for a content creator like you. You were filming as usual, and the next thing you know, you’re in pain, stuck in bed, and watching opportunities slip away.

That brand deal you were banking on? Gone. The content you had planned? Not happening. And the algorithm? Doesn’t care if you’re injured. Now you’re left asking: Who’s responsible for this mess?

If you got hurt while shooting, working with a brand, or promoting a product, you might have a case. The Buffalo personal injury lawyers at Horn Wright, LLP, can walk you through your options. 

Let’s break it all down without the legal jargon, just real talk on what you can do next.

Your Stunt Went Viral For All the Wrong Reasons. Who’s Paying for It?

Maybe it was a trending challenge, a high-energy stunt, or something you’ve done a hundred times before. Until this time, it went sideways.

Now you’re stuck with hospital bills, lost work, and a painful recovery.

• Who’s responsible? 
  • If your injury happened on public property in Buffalo, the city or property owner could be liable for failing to maintain a safe environment. That includes things like cracked sidewalks, unmarked hazards, or broken safety barriers.
  • If a brand encouraged or sponsored the stunt, they could be held responsible, especially if they pressured you to take unnecessary risks.
  • If you were using equipment provided by a company and it failed, you may have a product liability claim.
• Fact: In 2024, a British influencer fell to his death attempting to film content on Spain’s tallest bridge. The pursuit of viral content can have real consequences, and when things go wrong, someone should be held accountable.
• What you should do: 
  • Get everything documented. Location, witnesses, any agreements with brands.
  • Save all communications with any companies involved, especially if they encouraged you to take risks.
  • Consult with a Buffalo law firm to understand your right.

Injured at a Sponsored Event? The Fine Print Might Be Against You.

Sponsored events seem like a dream. Networking, free swag, a chance to create killer content. But when things go wrong? You’re not just a guest. You’re a liability.

• Who’s responsible? 
  • If the venue was unsafe—poor lighting, wet floors, hazardous setups—the event organizers or property owners could be at fault.
  • If a brand failed to provide proper safety measures or didn’t disclose potential risks, they might be legally responsible.
  • If you signed an influencer agreement that waives your rights, you could have unknowingly signed away your ability to sue. But some waivers don’t hold up in court.
• Fact: Influencer Jackie Glazier sued Australian Survivor after suffering serious injuries during a stunt. Turns out, even big-budget productions don’t always prioritize safety.
• What you should do: 
  • Request an incident report and take photos of the hazardous area.
  • Do NOT sign any release forms without speaking to a lawyer.
  • If the event was unsafe, you might be entitled to New York injury compensation.

The Brand’s Product Failed and Now You’re Paying the Price

A company sent you a product. You unboxed it, tested it out, filmed your promo and then? It broke, malfunctioned, or straight-up injured you.

Now you’re dealing with pain, medical bills, and maybe even permanent damage.

• Who’s responsible? 
  • If the product was defective, the brand or manufacturer could be legally responsible under product liability laws.
  • If the brand failed to warn you about potential risks, they could be liable for negligence.
  • If the product was part of a sponsored partnership, your contract could play a big role in determining responsibility.
• Fact: Influencers can be held liable for promoting dangerous products, but they also have the right to sue if they’re personally injured.
• What you should do: 
  • Keep the defective product. Don’t return it.
  • Save all brand communications and product instructions.
  • Consult with a personal injury law firm to see if this falls under workplace injury claims or product liability.

Injury Can Result in Lost Followers and Lost Income. Who’s Covering That?

Here’s what most people don’t understand: an injury doesn’t just hurt you. It hurts your brand, your income, and your future.

When you can’t post, you lose engagement. When you lose engagement, you lose deals. And when you lose deals? That’s your income disappearing overnight.

• Who’s responsible? 
  • If someone else’s negligence caused your injury, you may be entitled to damages for lost income, not just medical bills.
  • If a brand deal fell through because of your injury, it could be factored into a compensation claim.
• Fact: Legal disputes, sponsorship failures, and brand conflicts have cost influencers millions in lost earnings and permanent reputation damage.
• What you should do: 
  • Document lost earnings, canceled deals, and missed opportunities.
  • Track your decline in engagement and income.
  • A lawyer can fight to recover lost revenue in a personal injury case.

Signed the Wrong Contract? That “Fine Print” Could Ruin Everything.

Excited about a new brand deal? You signed the contract, posted the content and now you’re injured. And hidden in the fine print? A waiver that says you can’t sue, even if it’s their fault.

• What’s the risk? 
  • Some influencer contracts strip away your rights before you even realize it.
  • Non-disclosure agreements might stop you from talking about your injury, limiting your ability to seek help.
• Fact: Poorly written influencer contracts have led to legal disputes, financial losses, and even Federal Trade Commission violations.
• What you should do: 
  • Read every contract before signing.
  • If you’re already stuck in a bad deal, a medical malpractice attorney in Buffalo might be able to help.

You Built Your Brand. Don’t Let an Injury Destroy It.

You put in time, energy, and creativity to build your platform. If someone else’s negligence put that at risk? You have every right to fight back.

Ready to Take Action?

If you were injured while creating content in Buffalo, whether at a sponsored event, brand shoot, or stunt gone wrong, you might have a personal injury case.

And if you’re looking for real legal support, you may want to hire one of the best law firms in America to fight for you.

Don’t wait. Your future, your career, and your financial stability are on the line. Contact Horn Wright, LLP, today to request your complimentary initial consultation.